Announcing the First-Ever Wedding Payments Donation Feature in Partnership with VOW for Girls!

Anja Winikka
March 6, 2022
5 min read
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Big news from our team at Maroo! As part of our #LoveIsOurBusiness pledge to help end child marriage, we just released the first-ever wedding payments add-on donation feature in partnership with VOW for Girls. 

As a Maroo wedding business, you can now opt in to allow your couples to directly donate to VOW for Girls straight from their invoice!


Up until now, the practice of wedding philanthropy involved a couple registering for their charity of choice and then passively donating a small percent off of guest gift purchases. At Maroo, we believe that one of the biggest values we can offer our couples and businesses is simplicity around payments. Our new Maroo donation feature allows couples to instantly contribute directly to VOW for Girls at the tap of a button. We’re not only streamlining the technology around donations, we’re allowing couples to decide when and how much to donate–empowering them to feel far more connected to the cause.

We are SO proud to be a part of the #LoveIsOurBusiness initiative, on a mission to help rally the global wedding industry to end child marriage. Wedding-aligned businesses, media, and

wedding professionals around the world are taking a public pledge to support girls. Other brands and media outlets that have taken the pledge so far include wedding dress designer Justin Alexander, lifestyle and fashion outlet BellaNaija, online name-changing service Name Switch, women’s wear designer Natori and direct-to-consumer wedding party apparel company Birdy Grey among many others. 

More About VOW for Girls: VOW for Girls is a growing global movement that partners with the wedding industry, engaged couples, brands, and individuals to end the international child marriage crisis. Count to three. A child just became a bride. By raising funds and awareness, VOW is ending child marriage by building a connected groundswell of love and support for every girl whose right to own her future is at risk. 100% of the funds raised by VOW for Girls are invested in underfunded yet effective local efforts that advance girls’ rights by providing education, job training, and vital life skills, so girls can own their futures. VOW for Girls is a vow for the future. Of the 175+ organizations supported to date, 85% are led by women. An estimated 260,000 girls have been directly impacted by this work to date and 1.6 million individuals have indirectly benefited. Go to vowforgirls.org and follow along @vowforgirls to learn more about VOW.

And, to start issuing your invoices through Maroo and giving your couples the opportunity to donate to VOW, create your free account here: maroo.us/signup


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